{"id":1220,"date":"2026-09-28T15:09:13","date_gmt":"2026-09-28T15:09:13","guid":{"rendered":"http:\/\/genziana-pompei.local\/la-lavorazione\/"},"modified":"2026-10-27T10:09:39","modified_gmt":"2026-10-27T09:09:39","slug":"la-lavorazione","status":"publish","type":"page","link":"https:\/\/genzianapompei.com\/en\/la-lavorazione\/","title":{"rendered":"The process"},"content":{"rendered":"<style>\n.r3{--v:#0E372B;--o:#C9A24A;--c:#FAF8F3;--s:#F3EEE4;--i:#1F2D28;--t:#3A4440;background:var(--c);color:var(--i)}\n.gp.bio.r3{overflow:clip}\n.r3 *{box-sizing:border-box}\n.r3 .lab{display:block;font:600 11px\/1 Inter,sans-serif;letter-spacing:.32em;text-transform:uppercase;color:var(--o)}\n.r3 .regola{display:block;height:1px;width:84px;background:var(--o);margin:26px 0 0;transform-origin:left}\n.r3 a{color:inherit}\n.r3 .pp{--pad:clamp(7px,.8vw,11px);position:relative;margin:0;background:#fff;padding:var(--pad);border:1px solid rgba(201,162,74,.55);border-radius:4px;box-shadow:0 38px 64px -38px 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.gal.f{max-width:1100px}\n.r3-cap.largo{padding-bottom:130px}\n@media(max-width:900px){\n .r3-lhero{padding:120px 0 70px}.r3-lhero .dentro{padding:0 24px}.r3-lhero .tag{right:24px;top:84px;font-size:9px;max-width:230px}\n .r3-quote{padding:100px 24px 70px}\n .r3-strip{display:flex;overflow-x:auto;scroll-snap-type:x mandatory;gap:18px;padding:0 24px 16px;-webkit-overflow-scrolling:touch}.r3-strip figure.k{flex:0 0 62%;scroll-snap-align:center}\n .r3-strati{padding:90px 24px}.r3-strati .fila{grid-template-columns:1fr 1fr;gap:16px}.r3-strati .fila .pp:nth-child(n){margin-top:0}.r3-strati .fila .pp:nth-child(even){margin-top:34px}\n .gal.f{grid-template-columns:1fr}\n}\n<\/style>\n<div class=\"gp bio r3\">\n<section class=\"r3-lhero\"><div class=\"bg\"><picture><source media=\"(max-width:700px),(max-aspect-ratio:85\/100)\" srcset=\"https:\/\/genzianapompei.com\/wp-content\/uploads\/2026\/10\/gp-lav-pennellata-t-inizio-s1.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"gp-poster\" src=\"https:\/\/genzianapompei.com\/wp-content\/uploads\/2026\/10\/gp-lav-pennellata-inizio-s1.jpg\" alt=\"\" aria-hidden=\"true\" width=\"1600\" height=\"900\"><\/picture><video data-start=\"1\" data-src=\"https:\/\/genzianapompei.com\/wp-content\/uploads\/2026\/10\/gp-lav-pennellata-12.mp4\" data-src-m=\"https:\/\/genzianapompei.com\/wp-content\/uploads\/2026\/10\/gp-lav-pennellata-t.mp4\" data-poster=\"https:\/\/genzianapompei.com\/wp-content\/uploads\/2026\/10\/gp-lav-pennellata-inizio-s1.jpg\" data-poster-m=\"https:\/\/genzianapompei.com\/wp-content\/uploads\/2026\/10\/gp-lav-pennellata-t-inizio-s1.jpg\" muted loop playsinline preload=\"auto\" aria-hidden=\"true\"><\/video><\/div><div class=\"dentro\"><span class=\"lab\">The process<\/span><h1>How an artwork is born<\/h1><span class=\"regola\"><\/span><\/div><\/section>\n\n<section class=\"r3-quote\"><blockquote class=\"reveal\"><p>I do not follow a fixed or repetitive method: my way of painting proceeds in periods, at intervals, in resumptions, sometimes simultaneously. The same elements \u2014 oil, acrylic, brush, palette knife, and sometimes added materials such as cement or sand \u2014 alternate without a set order. Color too follows the same free path, without one being able to speak of distinct phases or periods.<\/p><p>The artworks are born from spontaneous visions, photographs, dreams, memories, or from a sudden idea.<\/p><p>When I use a lot of color, often in several layers, it is to give body to a presence in the matter \u2014 to convey, beyond the image, the signal I have caught.<\/p><cite>Genziana Pompei<\/cite><\/blockquote><\/section>\n\n<section class=\"r3-strati\"><div class=\"dentro\"><span class=\"lab reveal\">Time<\/span><h2 class=\"reveal d1\">Layer after layer<\/h2><div class=\"fila\"><figure class=\"pp reveal wipe scura d0\" style=\"--ar:3\/4;\"><div class=\"im\"><img decoding=\"async\" src=\"https:\/\/genzianapompei.com\/wp-content\/uploads\/2026\/10\/gp-lav-fase1.webp\" alt=\"The painting in its first stage: the first layers of color, in earth tones and orange, on the canvas\" width=\"1200\" height=\"1600\" loading=\"lazy\"><\/div><\/figure><figure class=\"pp reveal wipe scura d1\" style=\"--ar:3\/4;\"><div class=\"im\"><img decoding=\"async\" src=\"https:\/\/genzianapompei.com\/wp-content\/uploads\/2026\/10\/gp-lav-fase2-b.webp\" alt=\"The same painting at the second stage: above the earth tones and reds, the first pale clouds appear, laid on with a brush\" width=\"1200\" height=\"1600\" loading=\"lazy\"><\/div><\/figure><figure class=\"pp reveal wipe scura d2\" style=\"--ar:3\/4;\"><div class=\"im\"><img decoding=\"async\" src=\"https:\/\/genzianapompei.com\/wp-content\/uploads\/2026\/10\/gp-lav-fase3.webp\" alt=\"The painting at the third stage: the colours grow lighter and more luminous, with broad strokes of pink, yellow and orange over the earth tones\" width=\"1200\" height=\"1600\" loading=\"lazy\"><\/div><\/figure><figure class=\"pp reveal wipe scura d3\" style=\"--ar:3\/4;\"><div class=\"im\"><img decoding=\"async\" src=\"https:\/\/genzianapompei.com\/wp-content\/uploads\/2026\/10\/gp-lav-fase4.webp\" alt=\"The finished painting: the sky opens into blues, greys and pinks above an orange glow on the horizon, with the \u201cgp\u201d signature at the bottom right\" width=\"1200\" height=\"1600\" loading=\"lazy\"><\/div><\/figure><\/div><\/div><\/section>\n\n<section class=\"r3-cap lungo\"><span class=\"num\" aria-hidden=\"true\">01<\/span><div class=\"t reveal\"><span class=\"regola reveal\"><\/span><h2>The original paintings<\/h2><p>An original painting arrives in one of two ways, depending on the painting you choose. The <strong>already stretched paintings<\/strong> arrive stretched on their own frame, ready to hang as they are, or to frame to your taste: the frame is never included. The <strong>canvases to be stretched<\/strong> arrive instead as loose, rolled canvas, with no stretcher bars and no frame: it is up to you to decide how to stretch and frame them. The room images give you an idea of how the artwork will look once framed; the frame, however, is your choice.<\/p><p>Every painting is signed by Genziana on the front and on the back, and comes with a <a href=\"https:\/\/genzianapompei.com\/en\/certificato\/\">certificate of authenticity<\/a>: the fields for title, technique and size are filled in by hand, and the document is dry-stamped with the \u201cgp\u201d mark.<\/p><\/div><div class=\"gal i\"><figure class=\"pp reveal wipe par p1\" style=\"--ar:2\/3;\"><div class=\"im\"><img decoding=\"async\" src=\"https:\/\/genzianapompei.com\/wp-content\/uploads\/2026\/10\/gp-lav-quadri-linfa.webp\" alt=\"\u201cIl linguaggio della linfa\u201d, acrylic on canvas: deep greens, yellows and orange, with drips and splashes of color\" width=\"1400\" height=\"2110\" loading=\"lazy\"><\/div><\/figure><div class=\"riga\" style=\"grid-template-columns:1fr 1fr\"><figure class=\"pp reveal wipe d1\" style=\"--ar:1\/1;\"><div class=\"im\"><img decoding=\"async\" src=\"https:\/\/genzianapompei.com\/wp-content\/uploads\/2026\/10\/gp-lav-firma-retro-b.webp\" alt=\"Genziana Pompei\u2019s signature and the title of the painting, handwritten on the back of the canvas\" width=\"1200\" height=\"1200\" loading=\"lazy\"><\/div><\/figure><figure class=\"pp reveal wipe d2\" style=\"--ar:1\/1;\"><div class=\"im\"><img decoding=\"async\" src=\"https:\/\/genzianapompei.com\/wp-content\/uploads\/2026\/10\/gp-lav-certificato-intero.webp\" alt=\"The certificate of authenticity filled in by hand: artwork title, size, technique, support and code, Genziana Pompei\u2019s signature and the \u201cgp\u201d dry stamp\" width=\"1600\" height=\"1600\" loading=\"lazy\"><\/div><\/figure><\/div><\/div><\/section>\n<section class=\"r3-cap inv lungo\"><span class=\"num\" aria-hidden=\"true\">02<\/span><div class=\"t reveal\"><span class=\"regola reveal\"><\/span><h2>The fine art prints<\/h2><p>Every print is created from a file prepared specifically for its size. An artwork rarely has the proportions of an ISO sheet: to respect its shape as much as possible, we have carefully defined a set of standard proportions, and each artwork fits the one closest to its own, with small approximations.<\/p>\n<p>Each size also has the same surface area as the corresponding ISO format. To make the two work together, the image may be cropped very slightly differently from one size to another: a minimal variation that the eye does not notice.<\/p>\n<p><strong>How to read the sizes.<\/strong> The codes A6, A5, A4 and so on therefore indicate the surface area of the sheet, not its dimensions: an A4, for example, is about 625 cm\u00b2. On the page of each print you always find the exact dimensions, in centimeters and inches, and the surface area. Two prints with the same code have the same surface area and the same price, even if one is wider and the other taller. Only artworks created in ISO proportions have a truly A4, A3 sheet and so on: for these the page shows \u201cISO format\u201d.<\/p><p>The Canson Infinity Arches 88 cotton paper (310 gsm) is handled only with gloves, so as not to leave marks. After printing, the color needs to rest for at least 24 hours to set. Only then do we cut and trim the edges, with a careful check of every copy to rule out any flaws in paper or color.<\/p><p>Every print is signed in pencil on the back. Numbered prints (the limited editions) also carry the signature and the edition number on the lower front edge. For numbered prints, the certificate of authenticity, filled in for every copy, is finally dry-stamped with the \u201cgp\u201d logo, slightly overlapping the signature.<\/p><p class=\"note\">The mat will arrive soon: for now we prefer to wait until we can offer it with the same care as everything else.<\/p><\/div><div class=\"gal i\"><figure class=\"pp reveal wipe par p1\" style=\"--ar:5\/4;\"><div class=\"im\"><img decoding=\"async\" src=\"https:\/\/genzianapompei.com\/wp-content\/uploads\/2026\/10\/gp-lav-stampa-certificato-v5.webp\" alt=\"A fine art print of \u201cEchi di Val d\u2019Orcia\u201d next to its handwritten certificate of authenticity\" width=\"1600\" height=\"1280\" loading=\"lazy\"><\/div><\/figure><div class=\"riga\" style=\"grid-template-columns:1fr 1fr\"><figure class=\"pp reveal wipe d1\" style=\"--ar:3\/2;\"><div class=\"im\"><img decoding=\"async\" src=\"https:\/\/genzianapompei.com\/wp-content\/uploads\/2026\/10\/gp-lav-guanti-bianchi-v4.webp\" alt=\"Hands in white gloves lifting a fine art print: waves breaking on a rock, in blue and white\" width=\"1800\" height=\"1200\" loading=\"lazy\"><\/div><\/figure><figure class=\"pp reveal wipe d2\" style=\"--ar:3\/2;\"><div class=\"im\"><img decoding=\"async\" src=\"https:\/\/genzianapompei.com\/wp-content\/uploads\/2026\/10\/gp-lav-timbro-secco-c.webp\" alt=\"A print\u2019s certificate of authenticity, with the artist\u2019s signature and the embossed \u201cgp\u201d dry stamp\" width=\"1800\" height=\"1200\" loading=\"lazy\"><\/div><\/figure><\/div><\/div><\/section>\n<section class=\"r3-cap lungo\"><span class=\"num\" aria-hidden=\"true\">03<\/span><div class=\"t reveal\"><span class=\"regola reveal\"><\/span><h2>Art furniture<\/h2><p>Art furniture pieces start from a new frame, chosen for each piece. Genziana works it by hand, with fine fabrics and materials chosen and matched one by one, the way colors are on a canvas.<\/p><p>The patchwork is composed without a pattern, so every piece is one of a kind: no two armchairs are alike.<\/p><p>Each armchair travels in a wooden crate, insured and tracked, and usually leaves within 3-4 working days.<\/p><p class=\"note\">Armchairs displayed in the studio may show small marks and dents on the edges of the metal base: this is stated on each one&#8217;s product page.<\/p><\/div><div class=\"gal i\"><figure class=\"pp reveal wipe par p1\" style=\"--ar:5\/4;\"><div class=\"im\"><img decoding=\"async\" src=\"https:\/\/genzianapompei.com\/wp-content\/uploads\/2026\/10\/gp-porta-arredi-D.webp\" alt=\"Close-up of an art armchair upholstered by hand: red spirals on a cream ground, orange flowers and zigzag patterns\" loading=\"lazy\"><\/div><\/figure><div class=\"riga\" style=\"grid-template-columns:1fr\"><figure class=\"pp reveal wipe d1\" style=\"--ar:5\/2;\"><div class=\"im\"><img decoding=\"async\" src=\"https:\/\/genzianapompei.com\/wp-content\/uploads\/2026\/10\/gp-lav-arredi-giro-quattro-d-scaled.webp\" alt=\"Four different art armchairs in a row, each turned a further quarter turn from the one before: from the front three-quarter view to the back and round to the front again\" width=\"3000\" height=\"1200\" loading=\"lazy\"><\/div><\/figure><\/div><\/div><\/section>\n<section class=\"r3-cap largo\"><span class=\"num\" aria-hidden=\"true\">04<\/span><div class=\"t reveal\"><span class=\"regola reveal\"><\/span><h2>Shipping and packaging<\/h2><p>Prints do not sit in a warehouse: every copy is produced after the order, and needs time for the colors to set properly on the paper before being packed. That is why shipping leaves within 3 business days.<\/p><p>As a rule, prints travel flat: the print is fixed with adhesive corners onto a natural white pH-neutral card, placed in a pH-neutral archival sleeve together with the certificate of authenticity (for numbered prints), and closed with a logo sticker that guarantees its integrity. Everything leaves in rigid cardboard packaging.<\/p><p>Larger prints and very elongated ones travel rolled instead: the print is wrapped in Canson glassine paper, sealed with the logo, accompanied, for numbered prints, by the certificate and placed in a rigid tube, itself closed with a guarantee seal on each end. For each size, on the artwork page, you will find how it is shipped.<\/p><\/div><div class=\"gal f\"><figure class=\"pp reveal wipe d1\" style=\"--ar:4\/5;\"><div class=\"im\"><img decoding=\"async\" src=\"https:\/\/genzianapompei.com\/wp-content\/uploads\/2026\/10\/gp-lav-stampa-piatta-v6.webp\" alt=\"A print mounted with adhesive corners on white board, resting on the rigid flat cardboard it is shipped in\" width=\"1200\" height=\"1500\" loading=\"lazy\"><\/div><\/figure><figure class=\"pp reveal wipe d2\" style=\"--ar:4\/5;\"><div class=\"im\"><img decoding=\"async\" src=\"https:\/\/genzianapompei.com\/wp-content\/uploads\/2026\/10\/gp-lav-stampa-arrotolata-v9.webp\" alt=\"A print rolled in glassine paper with the logo seal, next to the rigid tube it is shipped in\" width=\"1200\" height=\"1500\" loading=\"lazy\"><\/div><\/figure><figure class=\"pp reveal wipe d3\" style=\"--ar:4\/5;\"><div class=\"im\"><img decoding=\"async\" src=\"https:\/\/genzianapompei.com\/wp-content\/uploads\/2026\/10\/gp-lav-pacco-sigilli-v4.webp\" alt=\"The closed package: the rigid cardboard with the logo seal and the tube, whose opening is closed by the guarantee seal\" width=\"1200\" height=\"1500\" loading=\"lazy\"><\/div><\/figure><\/div><\/section>\n\n<section class=\"bio-cta\"><div class=\"wrap\">\n<p class=\"cta-lab\">Where would you like to start?<\/p>\n<div class=\"btns\">\n<a class=\"btn v\" href=\"https:\/\/genzianapompei.com\/en\/product-category\/quadri-originali\/\">Discover the original paintings<\/a>\n<a class=\"btn v\" href=\"https:\/\/genzianapompei.com\/en\/product-category\/stampe-fine-art\/\">Discover the fine art prints<\/a>\n<a class=\"btn v\" href=\"https:\/\/genzianapompei.com\/en\/product-category\/arredi-darte\/\">Discover art furniture<\/a>\n<\/div>\n<\/div><\/section>\n<\/div>\n\n<script>\n(function(){var r=document.querySelector('.r3');if(!r||!('IntersectionObserver' in window)){return;}\nr.classList.add('js');var rm=window.matchMedia&&window.matchMedia('(prefers-reduced-motion: reduce)').matches;\nvar io=new IntersectionObserver(function(es){es.forEach(function(e){if(e.isIntersecting){e.target.classList.add('in');io.unobserve(e.target);}});},{threshold:.1,rootMargin:'0px 0px -6% 0px'});\nr.querySelectorAll('.reveal').forEach(function(el){io.observe(el);});\nvar vo=new IntersectionObserver(function(es){es.forEach(function(e){var v=e.target;if(e.isIntersecting&&!rm){var p=v.play();if(p&&p.catch){p.catch(function(){});}}else{v.pause();}});},{threshold:.25});\nr.querySelectorAll('video').forEach(function(v){vo.observe(v);});})();\n<\/script>","protected":false},"excerpt":{"rendered":"<p>La lavorazione Come nasce un&#8217;opera Non seguo un metodo fisso o ripetitivo: il mio modo di dipingere procede a periodi, a intervalli, a riprese, a volte in simultaneit\u00e0. Gli stessi elementi \u2014 olio, acrilico, pennello, spatola, e a volte materiali aggiunti come cemento o sabbia \u2014 si alternano senza un ordine prestabilito. Anche il colore&#8230;<\/p>","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_kad_post_transparent":"","_kad_post_title":"hide","_kad_post_layout":"fullwidth","_kad_post_sidebar_id":"","_kad_post_content_style":"unboxed","_kad_post_vertical_padding":"hide","_kad_post_feature":"","_kad_post_feature_position":"","_kad_post_header":false,"_kad_post_footer":false,"_kad_post_classname":"","footnotes":""},"class_list":["post-1220","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/genzianapompei.com\/en\/wp-json\/wp\/v2\/pages\/1220","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/genzianapompei.com\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/genzianapompei.com\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/genzianapompei.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/genzianapompei.com\/en\/wp-json\/wp\/v2\/comments?post=1220"}],"version-history":[{"count":0,"href":"https:\/\/genzianapompei.com\/en\/wp-json\/wp\/v2\/pages\/1220\/revisions"}],"wp:attachment":[{"href":"https:\/\/genzianapompei.com\/en\/wp-json\/wp\/v2\/media?parent=1220"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}